NBCUniversal is one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
As a Social Media Producer key responsibilities would be:
Execute social media strategy
- Working closely with the Social Media Editor, execute and contribute to the social media strategy for entire NBCWashington local media group – including but not limited to news, web, sales and marketing
- Work with content producers/platform managers to include social media segments in their shows
- Work with on-air talent to improve social media skills, extend reach and drive ratings both on air and online
- Show content center how to use social media in a conversational way to resonate with audiences
- Ensure the voice, tone and mix of content fits with the overall editorial strategy created by NBC Local Media
- Collect, monitor and distribute social media metrics – develop best practices and action items from data
- Work with web team and content producers to upload video for the site based on need
Community Relations
- Working closely with the Vice President for Community Relations, build and own relationships with the local social media
- Create and host events with the local social media community
Marketing
- Work with brand manager to develop promotional concepts and social media contests to execute through our station social media accounts
- Coordinate with LIM social media lead to ensure best practices spread and enabled at the station
- Event Marketing
- SEM
- Ensure Twitter accounts deliver relative content to restaurants/businesses influenced by the station
Basic Qualifications
- Minimum 1 year of experience as an editor, writer or producer at a major news organization or blog that creates content under tight deadlines
- Knowledge of digital media technology, particularly social media networks and tools
- Bachelor’s degree, journalism, political science or English preferred
Eligibility Requirements
- Must be willing to work in Washington, D.C.
- Must be willing to submit to a background investigation
- Must be 18 years or greater
- Must have unrestricted work authorization to work in the United States
- Must be available to work Saturdays & Sundays as part of the regular weekly schedule and evenings and holidays as required
Desired Qualifications
- Exceptional communication skills
- Knowledge of TV and Web writing
- Must have the desire to work in a creative, demanding, competitive environment
- Experience editing video for TV and web
- Experience in a news environment
- Ability to make priority decisions under a deadline
- Team Player mentality